Business World

The 3 Hints series: “The key elements to nurture innovation:”

3 October 2013

As the original texts are written in Turkish, English translation is provided for non-Turkish readers. The author apologizes in advance for any and all possible changes and losses in meaning due to translation.

Innovation brings many key aspects to a country, it contributes to the long-term growth, provides employment and ensures that the country becomes or remains competitive. I believe profoundly, that as long as we have responsible innovation, the world will continue to advance. However the aspect of”The New” brings also culturally a certain skepticism with it. As an example the word”NEW” in English derives from the Latin word” Novitas” which also means”Strange”. It is maybe for this reason not surprising, that many societies feel more comfortable to develop an idea and make it better (evolutionary) vs. nurturing and embracing new innovation (revolutionary).

But what are the key elements or the grammar of evolution to ensure that innovation evolves? Here are 3 hints which are based on a discussion from Dr von Pierer and Dr. von Oetinger in the book ”Das Neue”.

The key elements to nurture innovation are:

  1. A free spirit which, when exposed to global perspectives, is creative in producing original and diverse ideas .
  2. We need a ” Wood – Barn” which is similar to what jazz musicians used to experiment and express themselves freely without judgment (a virtual Burn).
  3. We need to be fully convinced and supportive of the power of creativity.

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